Those of us who have been in the industry a long time thought we had “seen it all”: 9/11, SARS, various financial meltdowns and tanking loonies. But, very sad to say, they all pale in comparison with COVID-19.
Travel agents are nimble thinkers and highly adaptable to new challenges. And while the coronavirus pandemic and the fallout for the travel industry are testing the retail travel industry’s resolve and resources like never before, the current crisis won’t get the best of us, says Heather Baker, Director of Acquisitions & Social Media for host agency Independent by Flight Centre.
The travel industry is living through the most precarious period in its history. Many companies may not survive this crisis and some of the most vulnerable in the industry right now are small agencies.
If you are a home-based agent, you probably would like to sell more groups, right? Groups business can be lucrative and although sometimes a lot of work, can really pay dividends in the long run -including those groups becoming repeat business every year.