MIAMI — So you’ve got a wishy-washy client who doesn’t really know what he wants. All-inclusive vacation or hiking trip in the Pyrenees? Guided coach tour or independent self-drive? Rather than throw your hands up in the air and call it a day, there’s a new quiz that will pinpoint your client’s ‘adventure personality’, which in turn will help you determine exactly what kind of trip he should take.
Launched by Royal Caribbean International and CPP-The Myers-Briggs Company, the international authority on personality research, the online quiz serves as a tool to guide adventurers in planning more fulfilling vacations than ever before, and maximizing their value for spend.
“Royal Caribbean encourages everyone to act on their wanderlust. Now we’ve created a fun, engaging tool to help travellers do just that by digging into their adventure personality,” said Jim Berra, chief marketing officer, Royal Caribbean International.
Royal Caribbean is the first company in the travel industry to partner with CPP-The Myers-Briggs Company. “By combining our nearly 50 years of experience with the research expertise of Myers-Briggs, adventure seekers of all ages not only can better understand their adventure makeup but also their fellow explorers,” he added.
The 13-question quiz draws on The Myers-Briggs Company’s knowledge of personality types, and specifically assesses a person’s underlying motivations and interpersonal needs that most affect their travel preferences. Once complete, quiz-takers receive a unique description of who they are as a traveller, along with insight into destinations and activities that best suit them – from relaxing on a Caribbean beach to dogsledding across Alaska.
“Vacations are one of the fest times in life we’re truly allowed to focus on ourselves, so the more we know about our own personality type, the more relaxing and fun we can make them,” said Jeff Hayes, CEO, CPP-The Myers-Briggs Company. “Our research team and Royal Caribbean’s travel experts put their heads together and created a way to quickly map our personality preferences to travel planning, so that people can plan trips that will leave them recharged and rejuvenated.”
The Adventure Personality quiz will be available through March, a period also known as ‘Wave Season’ in the cruise industry when the best offers are available for the year ahead.
Travellers can share their quiz results by tagging @RoyalCaribbean and #ComeSeek on Facebook and Twitter.
Take the quiz now at myadventurepersonality.com.