PLANTATION, FL — Calling all beer lovers! Virgin needs your help to name its new signature craft beer, set to debut on the Scarlet Lady in April 2020.
Described as an English Pale Ale with a hint of red, the beer will be sold throughout the ship and featured in its onboard tap room, the Draught Haus. Launched in partnership with Miami’s own Wynwood Brewing Company, the EPA took over a year in the making, using American malts and hops in Miami as well as English yeast in honour of Virgin’s British roots.
Now the cruise line is calling upon its Sailors to come up with a name for the beer. The flavour profile is as follows:
“Featuring a malty body like a traditional EPA, but slightly more bitter and hoppy, with hints of grapes and fruit on the nose with toffee and caramel in the background, the new brew is a drinker’s beer with the approachability in its taste for the novice. The ale is finished with a little touch of roasted malt that gives it its signature red tint.”
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Is it 5 o’clock yet? Because this announcement is worth toasting to ???? We’ve teamed up with @WynwoodBrewing to bring together the top brewing traditions from both sides of the pond and deliver our brand new brew. Crafted using locally sourced malts & hops from here in Miami combined with English yeast, tying back to Virgin’s British roots. This English Pale Ale will be available exclusively on board Scarlet Lady. The only question left to answer now is, what will we name it? Sailors, that’s up to you, pour out your suggestions in the comments below⤵️ Terms & Conditions Apply: In submitting your brew name suggestion, you acknowledge that there is no prize due to the selected winner, that the name is chosen at Virgin Voyages’ sole discretion, and that all submissions may be used for any purpose without compensation. All brew name suggestions are subject to Sections 10 (Submission of Ideas) and 12 (Your Website Submissions) of our Website Terms and Conditions located at: https://virg.in/wLC
Sailors can submit their name suggestions by commenting on Virgin Voyages’ Instagram post (@VirginVoyages) featuring the can. Early suggestions include ‘Decked out’, ‘Scarlet Fever’, ‘Bloody Dagger Ale’, and our personal favourite, ‘Non-Virgin’, submitted by @annesedanielle.
Located on Deck 7, the Draught Haus will be the perfect casual meet-up spot on the ship to grab some beer with friends. It will offer eight beers on tap, a wide range of bottled artisanal beers, shots, shot-cocktails and boilermakers, and will be located next to the Voyage Vinyl record shop and DJ booth. The bar will also offer a growler service so that guests can enjoy curated craft beers in any of the ship’s public spaces or in the comfort of their cabin.
For more information go to virginvoyages.com.