Sandals Resorts wants agents to “get real” at cross-Canada workshops

Judy Wallace returns to ACV as Sandals Brand Manager

Air Canada Vacations has named Judy Wallace to the newly-created role of Sandals Brand Manager. In her new role Wallace will act as a liason between ACV and Sandals, with the mandate of creating synergy in both brands from a product and marketing perspective, increasing ACV’s expertise in the Sandals and Beaches product and offering “best in class” service to customers. She will also be responsible for training in all areas of the commercial business with a focus on strategies for growth. Wallace worked for ACV for eight years until 2011. For the past three years she’s been a professor at Sheridan College and Seneca College.

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