TORONTO — GLP Worldwide has unveiled its new and innovative programs and product partners that focus on ‘Travel for Travellers.’ Formerly known as GLP Worldwide Expedition Travel and Tours, the company will now be known simply as GLP Worldwide, with its new tagline, ‘Travel for Travellers’ reflecting the type of traveller it seeks.
“We have totally revamped our tour product, updated the look and included only the really relevant content for our brochures, introduced a new logo and branding as well as launching new tour programs that represent the finest culturally immersive programs available in the marketplace,” says Alan Law, director of sales and marketing for GLP Worldwide.
Law also announced an overhaul of the company’s website, which makes it more accessible and user-friendly. Most importantly, select agencies will have an agent-branded web portal with customized small-group programs and marketing material. Agents will also be supported with consumer seminars, webinars and other means of support.
Also on the site, a new blog will be introduced with pertinent information on everything from must-pack items for Antarctica to interesting things to know about Burmese food.
GLP Worldwide will define its product and product suppliers into four new categories:
- River: AMA Waterways, CroisiEurope, Pandaw, UnCruise Adventures
- Expedition: Aranui (Tahiti & Marquesas), Hapag-Lloyd Cruises, Hurtigruten, Klein Tours, UnCruise Adventures
- Ocean: Hapa-Lloyd Cruises, Hurtigruten, Lord of the Glens (Scotland), Variety Cruises
- Rail: Lernidee Trains & Cruises (Trans-Siberian, Silk Road), RailTrail (UK/Europe)
CroisiEurope, Aranui, Klein Tours, UnCruise Adventures, Lord of the Glens, Lernidee Trains & Cruises and RailTrail are all new products GLP Worldwide will be representing and offering their exclusive tours.