TORONTO — The Jamaican Tourist Board’s many events and celebrations marking Jamaica’s upcoming 60th anniversary of independence included last week’s private screening of the Jeremy Whittaker film, DESTINY.
Held at Toronto’s Scotiabank Theatre, the screening included words from Whittaker himself as well as Angella Bennett, Regional Director Canada, JTB. Also in attendance were members from the GraceKennedy Group, Grasshopper Productions, C.J. Smith, Director of Sales, Unique Vacations, travel agents, media and other trade partners.
The JTB’s Bennett told Whittaker: “As we celebrate 60 years of independence, it is a great honour to partner with you Jeremy, and share this wonderful film that is a signature presentation to our Diamond Jubilee Activations and celebrating Brand Jamaica.”
The film touches on the music, beauty, vibrance and energy that comes from Jamaica. The protagonist, Lisa, visits Jamaica from Toronto and gets to experience the love of her family and expand her love of music while on the island.
“Directed by a Jamaican, with acting leads who are Jamaican, and a production infused with Jamaican music and culture is a huge accomplishment that we are very proud to share,” said Whittaker.
“Jamaicans are not just present on the screen, but behind the screen with set design, choreography, costume design, makeup artistry and the list goes on. The message I want to share is we are most powerful when we write, direct and tell our stories to show our vibrancy on an international stage,” he added.
Celebrating Jamaica’s Diamond Jubilee Year this year, the JTB has been hosting activities and events across the GTHNA. Last month the JTB hosted a memorable gathering at the ‘Bob Marley One Love Experience’ at Lighthouse ArtSpace at 1 Yonge St. In Toronto.
More of the JTB’s Diamond Jubilee events for summer 2022 include the Diamond Jubilee Cricket match between Jamaica XI and Trinidad & Tobago on August 20, A Taste of Jamaica on August 27, and the SINTING Fest with live entertainment, music, food and dance Aug. 26-28. For more information on these events, visit https://www.jamaica60to.com/
In celebration of Jamaica’s 60th anniversary of independence, the JTB also launched a booking incentive exclusively for Canadian travel advisors, now through Aug. 31, 2022.