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SEATTLE — July was a record-breaking month for Windstar Cruises, which reported strong consumer demand following an exceptionally high volume of bookings.
The award-winning cruise line, which saw increased demand from repeat and new guests, continues to see its new itineraries and sailing regions being well received by guests and travel agents. It currently operates six small cruise ships that specialize in destination authenticity and immersive travel experiences.
“Windstar has been on a mission to provide the best in destination content and delivery. We offer the best itineraries in the business and more sailing regions than ever before,” said President John Delaney, who took the helm at Windstar three years ago. “I’m grateful this combination is resonating with discerning travellers.”
Windstar’s small ships now sail to 330 unique ports of call, a marked increase of more than 110% from just three years ago. It has added 200 new ports of calls and entirely new regions with a global deployments featuring 50 new itineraries in 2020-2021, including recently announced Australia/New Zealand cruises.
The line is known for emphasizing local immersion by offering more time in port with late evening and overnight visits on 45% of itineraries. It also offers 2,500 shore excursions including the Concierge Collection, which has been designed around must-see attractions and UNESCO World Heritage sites.
Windstar continues to see growth across its portfolio. Starting with Asia in 2017, its itinerary growth expanded the following year to Alaska, Canada/New England, and U.S. East Cost, then on to the Philippines, China, Vietnam, Thailand and Japan. New 2019 destinations include the U.S. West Coast and Mexico.
More growth is expected next year with the company’s groundbreaking $250 Million Star Plus Initiative, which will see the addition of 50 new suites, two new restaurants, larger spa and fitness centre and new retail space on its motor ships. Star Breeze, the first of three reimagined ships, will debut in February 2020 followed by Star Legend and Star Pride in July and November, respectively. The transformation will raise the guest count on each ship to 312 guests, up from 212.
Cruises on all three ships are now open for reservations.