WestJet pulls off Christmas Miracle in annual holiday video

CALGARY — In a year that’s proven to be challenging for so many, a Christmas miracle is needed now more than ever.

With this in mind, WestJet has unveiled its annual Christmas Miracle video, which highlights the importance of giving during difficult times.

In ‘WestJet Christmas Miracle: the season to give,’ WestJetters are seen packaging, transporting and delivering essential goods and care packages filled with blankets, food and PPE to those in need in local communities. Since the onset of the COVID-19 pandemic, WestJet has donated more than 1.3 million items nationwide.

“Even though we may be apart, by giving together we can inspire new traditions and uplift spirits during these challenging times,” said Arved von zur Muehlen, WestJet Chief Commercial Officer. “Throughout the pandemic, Canadians have been stepping up for each other and this holiday season we encourage everyone to celebrate the spirit of Christmas by giving from the heart and supporting local organizations with acts of care.”

Donning Blue Santa hats and following local safety protocols, WestJetters can be seen safely delivering items for charitable partners, community organizations and healthcare facilities. They also delivered hot meals and other items to seniors and children.

“It still shows Canada that WestJet is still here and we can still help you,” said one WestJetter.

The Christmas Miracle partners that participated in this year’s video include: Inn from the Cold; Ronald McDonald House Charities Alberta; Calgary Health Foundation; Alberta Children’s Hospital; Calgary Women’s Emergency Shelter; The Grande Spirit Foundation; and The Grande Prairie Regional Hospital Foundation.