The Utah Office of Tourism has named Canuckiwi Ltd. as its representation firm in Canada. Canuckiwi Ltd., headed by its Director, Corey Marshall, will look after travel trade strategy, PR and media efforts, and industry alignment across Canada from its regional Calgary office and Toronto sales team.
“We are thrilled to add the State of Utah to our client portfolio. We are excited to align and enhance ‘Utah Life Elevated’, ‘The Greatest Snow on Earth’ and ‘The Mighty Five’ messaging through cooperative strategies with key wholesale and trade partners and awareness with key media stakeholders.” Video sharing each of the dedicated summer and winter brand messaging can be found on the dedicated Utah Tourism Video channel. Additionally, the Utah Office of Tourism just launched its new 2014/15 winter ad campaign which can be seen at findyourgreatest.com.