OTTAWA — TRAVELSAVERS affiliates in Eastern Canada recently took part in a three-day intensive profit-building program, held at the Fairmont Château Laurier Hotel.
The event showcased TRAVELSAVERS’ technology platforms and products that empower agents to be more profitable through efficiency and profiling customers, as well as sessions on target marketing and the importance of specialization.
Keynote speaker Mike Marchev addressed professional selling skills and valuable customer service relationship building strategies that create a competitive edge.
Owned by American Marketing Group, Inc., TRAVELSAVERS is an international travel marketing organization with a retail chain of more than 3,000 independently owned full-service travel agencies in over 30 countries that together generate more than $20 billion in annual travel sales. The marketing company has a territory system based on populations of 50,000, so agents maintain control over clients and prospective leads in their exclusive area.
“This was a great bootcamp! Engaging speakers gave excellent ideas for social media marketing and motivated us to examine who we are and what we offer as business owners selling travel in 2016,” said Faith Sproule, Owner, Niche Travel Group.
“With this kind of event, we can implement the wealth of knowledge we gain directly into our business, with increased chances to penetrate even more of our local market,” added Abdul Nazarali, Co-Owner, LatitudesPlus Smart Travel.