Saint Lucia Piton Award

Three Canadians win Saint Lucia Piton Award

The Saint Lucia Tourist Board (SLTB) has named its second quarter North American Saint Lucia Piton Award winners. Canadian winners in April, May, and June include Alice Budd of DiNamic Travel, Lois Barbour of Travel Time TPI, and Annette Hines of Carlson Wagonlit Travel, respectively. The awards recognize top booking travel agents and agencies as part of the Preferred Agent Saint Lucia Specialist (PASS) education and training program; agents who are members of PASS receive $500 for themselves and for their agency. The top 10 agents per region who record the highest bookings will win a weekend for two in Saint Lucia to attend the Grand Piton Awards Ceremony, taking place in March 2015. “Saint Lucia’s natural beauty and lush landscape practically sell itself,” said Alice Budd of Ontario-based DiNamic Travel. “The resources available through the Preferred Agent Saint Lucia Specialist program have played a significant role in delivering exceptional client experiences.”

“The Piton Award recipients represent an elite category of travel partners,” said Tracey Warner Arnold, deputy director of tourism for the Saint Lucia Tourist Board. “These individuals have produced the highest number of Canadian and U.S. bookings; the Tourist Board is pleased to honour their contributions to Saint Lucia’s travel industry.” To be eligible agents must complete the Saint Lucia Specialist Course, attend a Saint Lucia presentation at least once per year, visit the island (on an SLTB coordinated familiarization tour or individual trip) and regularly update bookings online. The PASS program offers several benefits including: Personalized PASS marketing tools; complimentary and discounted FAMs; listing on SLTB website; access to thousands of travellers from the SLTB via live chats on; complimentary site inspections; featured spots within the SLTB monthly e-newsletter; a chance to win an all expense, all-inclusive trip for two.

For more information on PASS and the Piton Awards, travel agents in Canada can contact Alison Theodore at 1-800-869-0377 or

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