ORLANDO — Universal Orlando Resort is rolling out a new AI-powered assistant designed specifically to help travel agency partners plan and book client vacations more efficiently.

Called UNI, the new tool provides travel advisors with quick access to planning and product information, vacation package comparisons and personalized recommendations based on clients’ needs.

UNI can also create customizable quote sheet PDFs for advisors to share with clients and provide quick access to relevant sales and marketing materials.

According to Universal Orlando, the goal is to reduce friction throughout the vacation planning process, allowing advisors to spend less time searching for information and more time helping clients plan their trips.

Among its capabilities, UNI can provide instant answers to product and planning questions, compare vacation package options and offer recommendations tailored to individual travellers.

The launch represents Universal Orlando’s latest effort to use technology to support the travel trade, with the AI-powered tool designed to improve booking efficiency while helping advisors create more personalized vacation recommendations.

Travel agency partners can access UNI through VAXVacationAccess.com/UNI.