MONTREAL — Mobile solutions leader mTrip, based in Montreal, is merging with travel platform MisterFly.

Frederic de Pardieu, CEO of mTrip, says that using mTrip’s expertise in mobile solutions, MisterFly will develop personalized mobile applications that will better assist travellers throughout their purchasing and travel journey.

mTrip got its start in 2009 as a B2C mobile application offering travel guides reaching over 3 million downloads, then expanded to the B2B market in 2014 with white-label solutions for the tourism and leisure industries.

mTrip now develops B2C white-label and custom solutions for travel companies including travel agencies around the world, in over 10 languages. mTrip’s client list includes Alatur JTB, BCD Travel Affiliates, Collette, Exo Travel, Frequent Flyer Travel Paris, Globus family of brands, JTB, Private Travel and Radius Travel.

For mTrip, the merger with MisterFly will be an opportunity to strengthen resources, create synergies, and accelerate its growth in existing and new markets, says de Pardieu. MisterFly meanwhile gains entry into the North American market.

“This is truly a win-win operation, in line with the DNA and shared values of our two companies. It’s an opportunity to drive more value to our customers, accelerate our growth in the European market, and strengthen our position around the world,” says mTrip’s de Pardieu. “We are truly excited to join the MisterFly Family, they grew from 15 team members in 2015 to 250 today, winning one million passengers in two years, and selling over 270 million.”

mTrip will be fully merging with MisterFly, with its founders joining the executive team.