TORONTO — Sakari Malinen has been named Regional Vice President of Commercial for the Impression by Secrets brand.

Reporting directly to Bob Thye, Senior Vice President, Global Revenue Management & Market Intelligence, Inclusive Collection, Hyatt, Malinen will assume commercial leadership of the Impression by Secrets brand, including Impression Isla Mujeres by Secrets, Impression Moxché by Secrets, in addition to Secrets Moxché Playa del Carmen.

Michelle Raoult, Director of Sales for Impression Isla Mujeres by Secrets, and Jose Luis Lopez, Director of Sales for Impression Moxché by Secrets and Secrets Moxché Playa del Carmen will report to Malinen.

Malinen rejoins the organization after previously serving as Director of Sales and Marketing for three Inclusive Collection resorts in Los Cabos. Malinen brings more than 20 years of in-depth experience with notable luxury brands, leading sales and resort teams to implement strategic sales initiatives to continue to drive business.

Malinen can be reached at sakari.williams@hyattic.com.