JTB’s Jamaica fam a major hit with Canadian agents

JTB’s Jamaica fam a major hit with Canadian agents

TORONTO — Agent feedback about a recent fam trip by the Jamaica Tourist Board (JTB) was overwhelmingly positive, proving that not only is Jamaica open for business but that it’s also safe to travel to.

Taking place from Nov. 29 to Dec. 5, the JTB-organized Canadian fam included 10 agents from Ontario and Quebec who were accompanied by tour guide Jerron Britton, JTB Senior Business Development Manager. During their stay, agents toured six different resorts – Bahia Principe Grand Jamaica, RIU Ocho Rios, Moon Palace Jamaica, Ocean Coral Springs, Royalton Blue Waters and IBEROSTAR Rose Hall – as well as enjoyed an excursion to the iconic Dunn’s River Falls to see how the attraction has modified its operations to keep visitors and employees safe during the pandemic.

Agents were also able to view health and safety protocols at each property, ranging from sanitization stations and mandatory masks in public areas, to temperature checks upon arrival.

Said Angella Bennett, Regional Director, Canada, JTB: “This trip gave Canadian travel agents an opportunity to see that Jamaica is open and the country’s protocols are hard at work. Retail travel partners are now armed with the first-hand knowledge and experiences they need to sell the destination to their clients this winter season.”

Nellie Pedro of Peerless Travel, who was one of the agents on the fam, said it was her first visit to Jamaica and that she can’t wait to bring a group of clients to the island in 2021.

“I’ll be back many, many times; the mountains, the ocean, the beach and the weather are just amazing,” she said. “Get out of the cold winter in Canada and come to Jamaica. It is COVID-safe and it’s the best thing you can do.”

Wendy Watts of Uniglobe Le Centre de Voyages, Dorval, also provided rave reviews: “This is my first overseas trip since the start of COVID. I was not overly concerned before coming and now I’m definitely not concerned at all. I’m ready to reassure people back home that it’s safe to come. The protocols are all in place, it’s safe and sound and they are waiting for you.”

For more information go to www.visitjamaica.com.