Icelandair unveils new livery inspired by nature

Icelandair unveils new livery inspired by nature

TORONTO — For the first time since 2006, Icelandair has unveiled a new livery with colours inspired by Icelandic nature and the northern lights.

As part of a brand refresh, the airline has plans for its entire Boeing 737 MAX 8/9 fleet – 14 aircraft in total –  to be painted by the end of November 2022. TF-ICE, a Boeing 737 MAX 8 named Jökulsárión (after Iceland’s famous glacier lagoon), is the first in the fleet to be painted in the new livery. Five additional MAX aircraft will be painted and in operation by the end of the month.

Furthermore, Icelandair intends to pain its regional fleet – a total of five planes – in the new livery colours by the end of October 2022.

Icelandair unveils new livery inspired by nature

The newly painted aircraft will feature five different tail colours to represent Icelandic nature:

  • The bright turquoise represents the northern lights
  • The bright magenta signifies the collective creative power of Iceland
  • The bright cyan symbolizes the Icelandic summer sky
  • The bright yellow is the sun reflecting off waterfalls and glaciers
  • The bright green represents the life that can be found, even after the harshest of events

“Icelandair is delighted to be able to kick off 2022 with an exciting new livery design, our first since 2006,” says Gísli S. Brynjólfsson, Head of Global Marketing at Icelandair. “Part of a wider brand refresh, the new livery colours represent the different natural wonders Iceland is renowned for. From the aurora borealis, to the vast Icelandic glaciers and waterfalls, Icelandair’s new livery design celebrates the true spirit of Iceland.”