TORONTO — New research commissioned by Sunwing indicates growing interest among Canadians for celebrating the holiday season with the gift of a vacation experience.
According to the stats, more than half (55%) of Canadians would like to receive the gift of a future vacation or travel certificate this holiday season. Of those respondents, nine in 10 Canadians (89%) said they would be interested in being gifted an all-inclusive getaway.
Sunwing conducted the survey Nov. 16 – 17, 2020 among members of the Angus Reid Forum, with a representative sample of 1,507 Canadians, in both English and French.
“Our research shows that many Canadians would love to receive the gift of a future vacation experience this holiday season,” said Samantha Taylor, Chief Marketing Officer of Sunwing Travel Group. “Sunwing is helping Canadians make giving the gift of a sunny getaway easy with a wide range of packages at unbeatable prices, so our customers can experience a truly unforgettable vacation to the tropics under our wing.”
Here are some more findings from the survey:
- 18-34 year olds were most interested in receiving a future travel gift, with 59% of respondents in that age bracket indicating they would be open to being gifted a future vacation or travel certificate this holiday season;
- Respondents from Alberta (64%), B.C. (58%) and Quebec (57%) were most interested in receiving a vacation gift this holiday season;
- Among 35-54 year olds who said they wanted to receive a future vacation gift this holiday season, 93% said they would want an all inclusive vacation;
- Among Ontarians who said they wanted to receive a vacation gift this holiday season, 93% indicated they would like to receive an all inclusive getaway.
Sunwing’s sun vacation packages suit all travel styles, whether it’s a romantic retreat or an adventure-filled getaway, and those looking for the perfect gift can also take advantage of savings on vacation packages throughout the month of December, says the company.
Plus, customers who book a future getaway can travel with peace of mind, knowing that the highest Canadian standards are in place throughout their entire vacation experience with the Safe with Sunwing commitment. Developed under the advisement of global healthcare leader Medcan, the program is in place every step of the way, from the moment travellers check-in at the airport to their transfers, their time in destination and their journey home.