TORONTO — Four out of 10 international holidaymakers consider landscape and scenery an important factor in their choice of travel destination, according to a survey by the German National Tourist Board. And almost half of Germany’s land area is designated as protected landscape. The message was clear at a GNTO media event: #EnjoyGermanNature.
Typically a location known for its history, architecture, food and, of course, beer, Germany is now positioning itself as a must-do destination for nature lovers with some impressive facts to convince travellers.
Michelle Young, Manager, Global Sales Communication and Partnerships, Air Canada; Juliane Ehrich, Manager Public Relations, Canada, German National Tourist Office; Hans DeHaan, Director Canada, Lufthansa; Michael Lauber, German Consulate General Toronto; Antje Splettstoesser, Director, Marketing & Sales Office, German National Tourist Office.
The country has 200,000 kilometres of walking trails, 200 long-distance cycle routes covering 70,000 kilometres, 350 islands to explore and 150 scenic routes, many of which feature culinary experiences like cheese, wine and (of course) Germany’s famous white asparagus.
With so many different adventure activities, the German National Tourist Board has created a tool to help travellers find the perfect destination. The tool lets users rank what’s important to them on a scale (e.g. Flat > Mountainous) and lets the user know where they should go. You can find the tool at Germany.travel/enjoy.
The tourist board is also celebrating the 800th anniversary of the Dresden Kreuzchor choir and the continued celebration of 500 years since the Martin Luther reformation. For more information, go to Germany.travel.
To learn more about the destination, agents can also attend any or all of the three webinars taking place over the next several weeks, and hosted by Travelweek’s Learning Centre. Every agent who takes part in the GNTO’s upcoming webinars will receive a gift card, plus they’ll qualify for a GNTO fam trip.
The three webinars are: Frankfurt & Thuringia (Wed. Feb. 24); Munich Airport (Wed. March 2) and Contiki & Munich (Wed. March 9). There is a $5 gift card for all registrants.
To register:
Wed, Feb 24, 2016 1:00 PM – 2:00 PM EST
