G Adventures partners with National Geographic, launches river cruising

G Adventures partners with National Geographic, launches river cruising

TORONTO — G Adventures has been hinting for months about some big news to come, but the operator outdid itself with five big announcements to a packed crowd in Toronto at the Ignite the Night event, hosted by Kardinal Offishall.

G Adventures announced a new partnership with National Geographic; brand new river cruising product; the Lando Overland Adventure Vehicle; Bruce Poon Tip’s brand new book Do Big Small Things; and 50 new charity initiatives over the next five years.

National Geographic and Canadian tour operator G Adventures have joined forces to launch National Geographic Journeys with G Adventures, a new line of experiential trips to destinations all over the globe. In general, the trips are expected to cost between $3,000 and $6,000 per person, which will be published Dec. 15, for departures beginning Jan. 5.

“We are thrilled to be working with National Geographic – an organization that shares our values and a similar approach to travel – to offer our guests unique experiences that will forever change their expectations of travel,” said Bruce Poon Tip, founder of G Adventures.

Gallery: G Adventures’ Ignite the Night

On the back of a booming demand for river cruising, which has been one of the fastest-growing segments in travel, G Adventures also announced they will start a new river cruising program. The newest roster of trips, set to reimagine river cruising, includes well known waterways such as the Amazon, the Ganges, the Mekong and the canals that feed France’s wine country.

As if that wasn’t enough news, G Adventures also unveiled the brand new Lando, a new Overland Adventure Vehicle (OVA) set to hit Africa in April and May of next year. The refreshed fleet will include onboard WiFi, air conditioning, plugs for recharging, fridges and more. The OAV boasts a larger more fuel efficient engine, offering improved torque to get through rough spots, increased acceleration and improved fuel economy – which helps keep the costs of travel down.

Bruce Poon Tip also announced that he has published another book, Do Big Small Things, which is a beautifully visual travel journal that helps travellers explore themselves while they are exploring the world. “Let this be your map, your companion, your record of the small things you do that add up to something bigger” encourages the book’s back cover.

And finally, G Adventures revealed a five-year plan to integrate 50 new social enterprise projects into its trips by 2020, hoping to change the lives of local people with the economic benefits of tourism. Currently G Adventures travellers visit 25 projects, but this number will rise to 75 projects by the end of 2020. Projects for 2015 include redefining Hill Tribe trekking in Northern Thailand, preserving Aboriginal culture in Australia, and empowering women to become drivers in the travel industry.

“Never is the transformative power of travel more real than when our travellers see firsthand the impact their travel choices have on others,” says Poon Tip. “I believe travel can be a force for good and has the power to become the biggest form of wealth distribution the world has seen.”