Forward cruise bookings are already up 30% for first half of 2017, says NCL’s parent company

Forward cruise bookings are already up 30% for first half of 2017, says NCL’s parent company

MIAMI — Norwegian Cruise Line Holdings Company came into 2016 in a solid booked position with more than 50% of its overall 2016 inventory sold, “significantly ahead” of the same time last year. The company said it is seeing this trend continue into 2017 where the current booked position for the first half of 2017 is approximately 30% higher compared to this time last year on a capacity increase of approximately 5%.

Norwegian Cruise Line Holdings reported its financial results for
the fourth quarter and full year 2015 today.

“Robust pricing” from the company resulted in a 7.4% increase in fourth quarter combined company adjusted net yield. NCLH also saw a record revenue increase of 27% for the full year (adjusted EPS) and strong full year earnings growth of approximately 30%. Revenue increased 39% to US$4.3 billion compared to $3.1 billion in 2014.

NCLH says its strong booked position continues into Wave season 2016 with encouraging early trends for 2017. Strength in the Caribbean, Alaska and Bermuda markets more than offset softness in Mediterranean itineraries, according to the company.

The company is looking ahead to two new ships coming online in 2016 (Sirena will join Oceania Cruises in the second quarter and the new Seven Seas Explorer will join Regent Seven Seas Cruises in the third quarter), plus NCL will continue to promote its ‘Feel Free’ global brand campaign, and get to work on announced ship enhancement programs for Regent Seven Seas Cruises and The Norwegian Edge for Norwegian Cruise Line.

“By all accounts, 2015 was a truly successful year for Norwegian – a year which included strong net yield growth driven primarily by the go to market strategies aimed at driving demand that were introduced earlier in the year and the successful launch of the largest ship in our fleet, Norwegian Escape,” said Frank Del Rio, President and CEO of Norwegian Cruise Line Holdings. “Our record fourth quarter results, which included adjusted EPS growth of 42%, driven by a 7.4% increase in constant currency adjusted net yield on a combined company basis mainly from improved pricing on same fleet operations, demonstrates just how successful our strategies have been.”