All-black exterior design for The A and The B, U by Uniworld’s 2 ships

Ellen Bettridge is Uniworld’s new President & CEO

TORONTO — There’s a new CEO in charge at Uniworld Boutique River Cruise Collection, who succeeds long-running President Guy Young.

Effective Aug. 6, Ellen Bettridge has been appointed President and Chief Executive Officer at Uniworld, while Young will be promoted to two newly created roles: Global Brand Engagement Officer at The Travel Corporation (TTC), and President of Costsaver, Trafalgar’s fast-growing value brand.

The announcement was made today by Brett Tollman, Chief Executive of TTC. Said Tollman, “It is my great privilege and pleasure to welcome Ellen to our team at Uniworld. I have known and admired Ellen for many years. She is a superbly capable and talented travel industry professional, with an exceptional reputation and a winning track record. I am confident that Ellen will make a consequential and instrumental contribution to Uniworld’s performance and success, and the team and I very much look forward to working closely with her.”

Bettridge will be responsible for managing and overseeing Uniworld’s global business, including operations and financial performance, product development, the industry’s foremost guest experience, service enrichment and onboard/onshore programming. She will also specifically focus on growing and expanding Uniworld’s business, as well as furthering its leadership and innovation in the river cruise industry.

“It is an honour for me to take the helm of the world’s finest river cruise line. I look forward to partnering with Brett and collaborating with the entire Uniworld team to ensure that the Company continues to lead and maintain the standard of excellence in the river cruise industry, as well as to create innovative experiences, programs and services that appeal to the most discerning and inspired travellers throughout the world,” said Bettridge.

Prior to her new role, Bettridge served as Vice President, Sales and Marketing at Azamara Club Cruises, where she helped grow Azamara’s markets in the Americas and developed strategic relationships with trade and marketing partners. Previously, she also held the position of President, Americas at Silversea Cruise Ltd., and held various positions at American Express for over 20 years.