MIAMI — Carnival Cruise Line is giving loyalty a major overhaul with the launch of Carnival Rewards, a new program designed to reward guests not just for how often they sail, but for how they spend and engage with the brand.

Launched Sept. 1, Carnival Rewards moves beyond a model based primarily on sailing frequency, instead recognizing eligible spending and other guest activity.

“Cruise loyalty has traditionally been built around how often guests sail, and Carnival Rewards was designed to go beyond that,” said Christine Duffy, president of Carnival Cruise Line. “The new program recognizes the many ways our guests engage with Carnival, and with both rewards and status, we’re giving guests more flexibility and more value to enjoy the experiences that matter most to them.”

Carnival Rewards includes Carnival Rewards Points, which can be redeemed toward cruises and eligible onboard experiences, as well as Status Qualifying Stars, which unlock status and additional benefits.

The Milestone Recognition Program further rewards guests as they reach key sailing achievements based on the number of days sailed. Click here for more details.

Carnival Rewards Mastercard cardholders can also earn more points through everyday spending beyond their Carnival vacation. Click here for more details.

CARNIVAL REWARDS POINTS

Guests can earn and redeem rewards in the following ways:

• Earn 3 Points for every $1 spent on eligible Carnival purchases, including gratuities
• Earn 1 Point for every 1 Casino Point remaining a the end of a sailing

Points can be redeemed toward future Carnival cruises and eligible onboard experiences, including shore excursions, specialty dining and spa treatments

Points are earned at the end of the sailing (posting approximately 14 days after sailing end date). Points can be redeemed as soon as they become available.

STATUS QUALIFYING STARS

Status within Carnival Rewards is determined through Status Qualifying Stars, which recognize guest activity throughout their vacation. Guests can earn the following:

• 3 Stars for every $1 spent on eligible Carnival purchases, including gratuities
• 1 Star for every Casino Point earned (even if already redeemed onboard for Funplay)
• Four status levels: Red (upon enrollment), Gold (upon earning 10,000 Stars), Platinum (upon earning 50,000 Stars), and Diamond (upon earning 100,000 Stars)

Status is earned during a two-year Status Qualifying Window and enjoyed during the remainder of that period and the following two-year status enjoyment window. The inaugural qualifying period runs from Sept. 1, 2026 through Dec. 31, 2028.

For more information or to enroll in Carnival Rewards, go to www.CarnivalRewards.com.