MIAMI — Azamara Cruises has launched its 2026 Travel Advisor Celebration, a two-month initiative featuring new incentives, educational opportunities, giveaways and an Asia-focused chapter of the Azamara World Academy.
Running from Sept. 1 through Oct. 31, 2026, the program is designed to recognize travel advisors while giving them new tools and opportunities to grow their Azamara business.
“At Azamara Cruises, we know that our travel advisors are much more than partners; they are an essential part of our community and an important part of our success,” said Dondra Ritzenthaler, CEO of Azamara Cruises.
“The 2026 Travel Advisor Celebration is our way of recognizing the passion and expertise they bring to every client interaction while giving them meaningful opportunities to grow their business. From our new “Asia Unlocked” Azamara World Academy chapter to enhanced incentives, we’re investing in the tools and experiences that help advisors confidently sell the destinations and immersive experiences that make Azamara unique.”
NEW ASIA TRAINING CHAPTER
A key component of the celebration is the launch of “Asia Unlocked: Your Guide to Selling the World’s Most Captivating Region,” a new chapter in the Azamara World Academy.
The training provides advisors with an in-depth look at Azamara’s Asia itineraries and destination experiences, with a focus on helping them better sell the region to clients.
The first 100 advisors to graduate from the Asia Unlocked chapter will receive a commemorative pin and letter. Graduates will also earn $100 in Bonus Commission on new FIT bookings.
Advisors who complete every chapter of the Azamara World Academy can earn up to $500 in Bonus Commissions and 17 CLIA credits.
MORE INCENTIVES AND GIVEAWAYS
During the two-month celebration, advisors who book any Azamara Asia or Alaska cruise will be entered into a draw to win a free Azamara cruise.
Azamara is also offering Double Group Amenity Points on select new 2027-28 affinity groups booked during the celebration period.
Weekly giveaways will take place throughout September and October on Azamara’s Travel Partner Alliance Facebook page, while a series of educational webinars will spotlight South Korea, Hong Kong, Japan and Singapore.
The webinars are intended to provide advisors with additional destination knowledge as well as insights into Azamara’s immersive, destination-focused cruise product.
The 2026 Travel Advisor Celebration builds on Azamara’s broader trade engagement strategy, which includes the Azamara World Academy and other education and sales resources designed for travel advisors.
Travel advisors can access the Azamara World Academy and enrol in the Asia Unlocked chapter at Connect.Azamara.com. Full terms and conditions for the Bonus Commission, cruise giveaway and group offers are also available https://connect.azamara.com/ca/offers.
