TORONTO — Blue Diamond Resorts has announced substantial upgrades to its Diamond Club and Star Class room categories.

These upgrades are currently offered across the Royalton Luxury Resorts and Planet Hollywood Beach Resorts portfolios. They will be available to guests with bookings on or after Oct. 1, 2023.

“Blue Diamond Resorts has always been committed to setting the standard for excellence in the hospitality industry,” said Jurgen Stutz, Senior Vice President of Sales, Marketing, Revenue and Distribution of Blue Diamond Resorts. “These exciting upgrades reflect our dedication to continuously improving our guests’ experiences and ensuring their satisfaction remains unparalleled.”

One of the highlights of the upgrades is the expansion of Blue Diamond Resorts’ successful Butler Services. The company will be increasing the number of Butlers per resort to ensure a higher level of personalized service for each guest. The ratio of butlers to rooms will be increased, guaranteeing a truly personalized experience while creating more job opportunities in the region at the same time. All Butlers must complete an intensive training program.

In addition to enhanced Butler services, Blue Diamond Resorts is broadening the selection of premium top-tier drinks and liquors at all Diamond Club and Star Class bars throughout the resort, as well as designated lounges. The culinary options for Diamond Club and Star Class guests will also be extended and enhanced, with dedicated breakfast restaurants and an upgraded room service experience that includes a new addition of wine and beer options.

Taking things one step further, Blue Diamond Resorts is also reviewing and updating all in-room amenities for Diamond Club and Star Class guests.

For more information go to www.royaltonresorts.com or www.planethollywoodhotels.com.