MIAMI — Bahia Principe Hotels & Resorts has rejigged its 24-hotel portfolio, reclassifying properties into four categories and segments in an effort to simplify the booking process.
The four hotel categories include: Luxury Bahia Principe, featuring the brand’s most luxurious hotels; Grand Bahia Principe, comprising five-star hotels; Sunlight Bahia Principe, for all Spain-based properties; and Fantasia Bahia Principe, a family-friendly concept that offers thematic hotels, inspired by the success of the brand’s newest property in Punta Cana.
The brand will debut Fantasia Bahia Principe Tenerife, its second Fantasia property, in November 2018 in Spain.
“The Fantasia Bahia Principe hotels will deliver the highest standards in quality and service, but, above all, will guarantee a thematic experience in which everyone can enjoy our first-class amenities and exciting activities, regardless of age,” said Isabel Pinero, Vice-President of Marketing & Communications for Grupo Piñero, the parent company of Bahia Principe Hotels & Resorts.
In addition to the new categories, hotels will also be segmented by experience: Treasure, hotels in off-the-beaten path locations; Escape, adults-only properties; and Family & Friends, for travellers with varying age groups and vacation preferences.
Here is a list of Bahia properties under their new categories:
LUXURY BAHIA PRINCIPE
- Luxury Bahia Principe Cayo Levantado (Dominican Republic)
- Luxury Bahia Principe Samaná (Dominican Republic)
- Luxury Bahia Principe Fantasia (Dominican Republic) – to be renamed Fantasia Bahia Principe Punta Cana starting November 2018
- Luxury Bahia Principe Ambar Blue (Dominican Republic)
- Luxury Bahia Principe Ambar Green (Dominican Republic)
- Luxury Bahia Principe Bougaville (Dominican Republic)
- Luxury Bahia Principe Esmeralda (Dominican Republic)
- Luxury Bahia Principe Runaway Bay (Jamaica)
- Luxury Bahia Principe Akumal (Mexico)
- Luxury Bahia Principe Slan Ka’an (Mexico)
GRAND BAHIA PRINCIPE
- Grand Bahia Principe Cayacoa (Dominican Republic)
- Grand Bahia Principe El Portillo (Dominican Republic)
- Grand Bahia Principe Punta Cana (Dominican Republic)
- Grand Bahia Principe La Romana (Dominican Republic)
- Grand Bahia Principe Turquesa (Dominican Republic)
- Grand Bahia Principe Bávaro (Dominican Republic)
- Grand Bahia Principe San Juan (Dominican Republic)
- Grand Bahia Principe Coba (Mexico)
- Grand Bahia Principe Tulum (Mexico)
- Grand Bahia Principe Jamaica (Jamaica)
SUNLIGHT BAHIA PRINCIPE
- Sunlight Bahia Principe Costa Adeje (Spain)
- Sunlight Bahia Principe Tenerife (Spain)
- Sunlight Bahia Principe San Felipe (Spain)
- Sunlight Bahia Principe Coral Playa (Spain)
FANTASIA BAHIA PRINCIPE
- Fantasia Bahia Principe Tenerife (Spain) – opening November 2018
