“Travellers want the luxury experience”: AMR Collection

“Travellers want the luxury experience”: AMR Collection

Luxury all-inclusive resort stays with AMR Collection have never been more in demand. Read this edition of Take 5 for insights from the popular resort master brand – known for Secrets Resorts & Spas, Dreams Resorts & Spas, Breathless Resorts & Spas, and Zoëtry Resorts & Spas, Alua Hotels & Resorts and Sunscape Resorts & Spas and more.

1. The pent-up demand from the Canadian market, in the wake of eased travel restrictions, has taken the travel industry by storm. What can you tell us about the uptick you’re seeing from Canada? 

“There is a demand especially in the luxury all-inclusive market. Travellers have been delayed taking their vacation, so now that they can travel, they are making the most of it! This includes longer stays and luxury resorts.”

2. What resorts and / or categories are particularly popular with Canadian travellers right now, and what’s your message for Canadian travel agents to pass on to their clients? 

“Luxury and wellness are very popular. Making the stay meaningful and live up to the anticipation of the long-awaited vacation is also key. Endless Privileges is available at Zoëtry Wellness & Spa Resorts. Travellers want the luxury experience. Zoëtry Wellness & Spa Resorts are committed to re-imagining the all-inclusive experience to be intimate, personal, and centered around your well-being. With Endless Privileges everything is included with – from unparalleled personal service to customized and meaningful experiences, exclusive amenities, and authentic gourmet cuisine.”

3. What should agent be aware of to enhance the experience for Canadian travellers? 

“AMR Collection add-on packages are extremely popular currently, with agents looking to provide their guests something additional to make their vacation even more memorable. For example AMR Collection offers ‘Pampered to a Tee’ where clients can treat themselves to a luxury golf and spa experience at select resorts in Mexico and Panama. Agents can add this in advance off travel and clients can also make the reservations in advance. This is a win-win for agents and their clients.”

4 . We’re coming up on family travel season. What resorts should Canadian travellers take another look at when considering their vacation? 

“Family and luxury resorts can remain synonymous, and families also look for something ‘beyond the beach’.

“Dreams Resorts & Spas has several resorts that can be considered. Dreams Karibana Cartagena offers the perfect location for a family getaway to explore a unique destination. At Dreams Bahia Mita, you can explore nearby sights such as Los Arcos National Park or Marietas Island. During a stay at Dreams Tulum afternoons can be spent on adventures to local family-friendly attractions like the ancient Mayan ruins and the Xel-Ha natural aquapark.”

5. AMR Collection is celebrating its travel advisor partners throughout the month of May. What can you tell us about the company’s ‘Amazing May’ promotion? 

“AMR Collection continues to reward agents for their dedication to the portfolio with a variety of incentives that includes a one million AMRewards points giveaway, reduced rates on AMRewards points stays, special Master Agent rates, tour operator incentives, and upskilling sessions featuring newly opened resorts.

“AMR Collection strives to continue enhancing and expanding programs, incentives, and resources to better serve these important agent partners. This year’s programming is a direct reflection of that commitment, and we are grateful to be able to show our appreciation for their loyalty.”