TORONTO — Nicole Mathias has joined travelbrands’ sales team as BDM for the GTA to Fort Erie, Southwestern Ontario and Atlantic Canada.
Mathias brings nearly two decades of travel industry experience to the role. She began her career in 2007 as an in-store travel advisor before going on to operate her own independent agency.
Bruce Lidberg, Senior Director of Sales, says Mathias’ experience as both a storefront and home-based advisor gives her a valuable perspective on the opportunities and challenges facing travel professionals today, as well as the support they need to grow their businesses.
″In her new role Mathias will work with agency partners throughout her territory, helping them grow their sales and maximize opportunities across travelbrands’ extensive portfolio of products and services.
“We are thrilled to welcome Nicole to the travelbrands team,” said Lidberg. “Her industry expertise, leadership and genuine commitment to helping travel advisors succeed make her a tremendous asset. Her experience as an advisor gives her a strong understanding of our partners’ businesses and their needs, and we are confident she will make a positive impact across her territory.”
She can be reached at Nicole.Mathias@travelbrands.
Lead image caption: Nicole Mathias