TORONTO — Sandals Resorts and Beaches Resorts have brought back their annual “Black Friday in July” promotion, offering Canadian travellers and travel advisors access to savings on Caribbean vacations booked through July 27.

The limited-time promotion includes discounts of up to 65%, along with up to $1,650 in resort credits, up to $750 in air credits, spa perks, 0% Flex Pay and more. Offers apply across the brands’ portfolio of 19 adults-only and family-friendly resorts throughout the Caribbean, with select travel periods extending through December 2028.

Canadian travel advisors can book the promotion through their preferred Canadian tour operator, with instant savings based on the operator’s product lineup, or through Unique Vacations Canada.

“Canadian travel advisors are always looking for compelling reasons to reconnect with clients and inspire their next vacation,” said Maureen Barnes-Smith, Vice President, Sales & Marketing Canada for Unique Vacations Canada, an affiliate of Unique Travel Corp., the worldwide representative of Sandals Resorts and Beaches Resorts. “Black Friday in July gives them exactly that: a limited-time offer packed with exceptional savings, added value and flexible booking options that make planning a Caribbean getaway even more rewarding.”

ADULTS-ONLY ESCAPES

For adults planning a Caribbean escape, Sandals Resorts is offering up to 65% off accommodations, up to $1,650 in instant booking credits, a $150 spa credit on stays of five nights or longer and up to $750 in air credits on select destinations. Plus, travellers can take advantage of 0% Flex Pay options.

To receive the spa credit, travel advisors or their clients must register bookings within 72 hours here. Air credits are valid on bookings made on the Sandals TA Portal or with Unique Vacations Canada’ reservations team at 1-800-545-8283. 

The promotion applies across Sandals Resorts in destinations including Curaçao, Saint Vincent and Jamaica, with travel windows varying by offer component.

FAMILY VACATIONS

Families can also take advantage of the promotion at Beaches Resorts, with savings of up to 65%, $1,150 in instant booking credits and $750 in air credits along with 0% Flex Pay options. The offer is available on vacations to Beaches Resorts in Turks & Caicos and Negril, with select travel periods extending through December 2028.

Air credits are valid on bookings made on the Sandals TA Portal or with Unique Vacations Canada’s reservations team at 1-800-545-8283.

For more information, call Inside Sales at 1-800-545-8283.

Lead image caption: Sandals South Coast