TORONTO — The Jamaica Tourist Board is reinforcing its commitment to the travel trade with its Jamaica Spring Business Development Academy.
Just in time for Travel Advisor Appreciation Month, the May 13 free virtual event is “designed to help advisors strengthen their business performance,” says the JTB.
The session brings together travel advisors for destination updates, peer networking, and expert-led business development sessions, with speakers Andrew Jenkins and Jeremy Miller focusing on practical strategies advisors can apply to drive growth.
According to the JTB, Jenkins, CEO, Volterra Digital, has provided social media strategy and social selling services to numerous mid to large enterprises such as ACTA, Royal Bank of Canada, CIBC, BMO Nesbitt Burns, National Bank, Sirius XM Canada, and World Vision Canada. Miller, President, CoStrategy, is a serial entrepreneur, growth strategist and bestselling author of Sticky Branding and Brand New Name.
Here’s the event schedule …
- 1:30 p.m. – Virtual lobby opens with networking & destination exploration
- 2 p.m. – Welcome remarks & destination updates
- 2:10 p.m. – Session 1: Andrew Jenkins – ‘Delivering Value with Social Media: A Business Development Masterclass for Travel Advisors’
- 2:50 p.m. – Q&A
- 3 p.m. – Break
- 3:05 p.m. – Session 2: Jeremy Miller – ‘Sticky Branding for Travel Advisors: Network and Win When the Rules Keep Changing’
- 3:45 p.m. – Q&A
- 3:55 p.m. – Closing remarks
To register head to the Maple Leaf Room on Visit Jamaica (www.visitjamaica.com/canada/
