TORONTO — TravelBrands has appointed Janita Hubbard as Business Development Manager for British Columbia, strengthening its sales and partner support presence in Western Canada.

Hubbard brings more than 13 years of experience in the travel industry to the role. She is the founder of Flying Solo Travel Club and most recently worked as an Independent Contractor with a leading retail travel organization. Her career background includes retail travel sales, business development, marketing and event coordination, providing broad insight into the needs of Canadian travel advisors.

“Janita’s strong retail background, combined with her professionalism, creativity and forward-thinking mindset, makes her a valuable addition to our team,” said Bruce Lidberg, Senior Director, Sales at TravelBrands. “We are confident she will transition seamlessly into the tour operator sales environment and deliver meaningful results for our partners.”

In her new position, Hubbard will be responsible for managing and supporting TravelBrands’ retail partners across British Columbia. Her focus will include strengthening agency relationships, driving sales growth and expanding TravelBrands’ footprint in the province.

Hubbard can be reached at Janita.Hubbard@travelbrands.com.

Lead image caption: Janita Hubbard