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Travelweek

Marketing

5 Ways to Boost Your Marketing Power Online

With travel at a standstill, many travel agents and other travel industry professionals are looking for ways to market themselves and stay in front of clients without coming across as tone-deaf. This may be an opportunity to work on improving your website and social media channels. Here are five sure-fire ways to improve your online presence.
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OTA FlightHub pledges to avoid ‘false’ marketing amid probe into hidden fees

Canada's competition watchdog has signed an agreement with FlightHub that prohibits the online travel agency from deploying deceptive marketing practices and imposing hidden fees.
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Facebook launches ‘trip consideration’: What is it and can agencies use it?

When clients are deciding on their next trip, there is no doubt that Facebook and its sister app Instagram play a massive role.
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‘Choose Fun’ with Carnival Cruise Line’s new brand campaign

Carnival Cruise Line has launched a new campaign that focuses on ‘fun’, encouraging passengers to ‘Choose Fun’ both onboard and ashore.
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Marketing You: Building your brand

It used to be that only big corporations had ‘brands’ (think Coca-Cola, Crest, McDonalds).
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Marketing You: Don’t forget this important part of your career

As an independent agent, you sure have to wear a lot of hats: sales person, researcher, customer relations whiz, part-time accountant (and sometimes soccer chauffeur in the middle of it all).
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Virtual reality explodes in travel as marketing tool for destinations, cruises, rides and more

From roller coasters to cruises to destinations, virtual reality is exploding as a way to market travel.
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Brad Miron launches TravelLab – The Science of Travel Marketing

Travel industry veteran Brad Miron is launching his new venture here at the Cancun Travel Mart – TravelLab, the Science of Travel Marketing.
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Smart reasons to set up Google Alerts

What is a Google Alert? Think of it as your own personal town crier who deposits news bites to your inbox based on your pre-selected keywords like ‘adventure travel’ or ‘Air Canada’’ or ‘Hilton Hotels’ or ‘Mekong Delta’
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Starwood Hotels & Resorts unveils 10-point plan for Sheraton Brand

Starwood Hotels & Resorts Worldwide, Inc. is introducing Sheraton 2020, a comprehensive 10-point plan designed to put Sheraton Hotels and Resorts firmly back into the global spotlight.
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Cuba reopened: When will Air Canada resume flights & what are the entry requirements?
Cuba-reopened--When-will-Air-Canada-resume-flights-what-are-the-entry-requirements-3
Air Canada is set to resume flights to Cuba starting in September, teeing up the destination for a possibly healthy...
U.S. Department of State lifts its Global Level 4 travel advisory
BN_Aug06v6
The U.S. Department of State has lifted its blanket Level 4 health advisory for global travel outside of the U.S....
UnCruise Adventures cancels rest of AK season 3 days after setting sail
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In another frustrating setback for the cruise industry, a case of COVID-19 has dashed the first post-pandemic Alaska...
Planet Hollywood Beach Resort Cancun gets new opening date
Planet Hollywood Beach Resort Cancun gets new opening date
Planet Hollywood Beach Resort Cancun has a new opening date, now scheduled for Dec. 15, 2020.
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