Credit: wttc.org

WTTC launches travel demand dashboard tool

LONDON — The WTTC has launched its new ‘Interactive COVID-19 Travel Demand Recovery Dashboard’, with country-by-country updates on travel demand, tracked since the beginning of the year and with new data every two weeks. 

The dashboard can be found here.

The tool offers qualitative and quantitative travel data at the global and regional level as well as for 33 major countries around the world, including Canada.

It’s free to use for all WTTC Members and non-members.

The WTTC says the dashboard presents two distinct views based on Google trends and searches, and bookings via WTTC’s research partners in the project. 

“We have created a unique dashboard featuring qualitative and quantitative data to provide the insights which could be crucial to help the Travel & Tourism sector re-start and map out the path to its recovery,” says WTTC President & CEO Gloria Guevara.

She adds that the dashboard “will enable decision makers to track the impact of public policies by monitoring the positive and negative fluctuations of flight and hotel bookings and also online travel searches, as well as consumer confidence.”

One data cache, via Google Trends, is organized into holiday or trip segments, Adventure, Culture, Urban, Family, Sun & Beach and Travel Services. The segments provide insights at both the regional level and for key Travel & Tourism countries, such as the UK, the U.S., France and Brazil.

The second data cache comes via regional insights through bi-monthly updates on movements and bookings, with flight information from WTTC’s research partner ForwardKeys, hotel occupancy and average daily room rates from STR and the Google Mobility Index, which shows local recreational activity.

There’s also info from travel risk and crisis management specialist Global Rescue, showing how ‘open’ each country or key market is, in the context of travel restrictions imposed to combat coronavirus.

Click here to access the dashboard.