TORONTO — Intrepid Travel is bolstering its Canadian leadership team with the appointment of Susana Gomes as Head of Marketing, Canada.
Gomes brings more than 16 years of marketing experience across travel, telecommunications and consumer brands. She most recently served as Director of Marketing at Flight Centre Canada, where she led national brand and digital strategy, accelerated online revenue growth, secured major partnerships and managed multi-million-dollar marketing budgets.
Earlier in her career, she held senior brand leadership roles at TELUS, Public Mobile and Koodo, leading brand transformations and delivering award-winning campaigns.
The move comes as Intrepid builds on a record-breaking 2025 and a strong start to 2026 in Canada. The company now operates with a fully dedicated Canadian team led by Christian Wolters, President of Canada at Intrepid Travel. In 2026, Intrepid plans to open a new operational hub in Squamish, British Columbia, expanding its Canadian experiences and strengthening local hiring.
“As Canada becomes an increasingly important market for Intrepid globally, we are investing accordingly – in leadership, in product and in partnerships,” said Wolters. “Susana will lead our dedicated Canadian marketing team to ensure we’re connecting with travellers in a way that feels locally relevant and impactful.””
A passionate traveller who has visited 47 countries, Gomes says she is eager to help expand the brand’s reach.
“I’m excited to join Intrepid at such a pivotal moment for Canada,” said Gomes. “Our goal is to reach more Canadian travellers and travel agents than ever before, sharing experiences that connect people with local communities and inspire responsible, purpose-driven exploration.”
CANADIAN MOMENTUM
Intrepid reports that January revenue in Canada is up 27% year over year compared to the same period in 2025, with Ontario continuing to lead demand for small-group adventures.
To meet growing interest, the company is tailoring more product to Canadian travellers and their schedules. Last fall, it introduced Short Breaks, four- to six-day adventures timed around Canadian long weekends in 2026 and 2027, designed to offer immersive experiences without extended time away.
Responsible growth remains central to the strategy. In January, Intrepid signed its largest partnership investment in Canada to date, committing CA$500,000 over five years to the Indigenous Tourism Association of Canada to support the growth and promotion of Indigenous tourism across the country.
Lead image caption: Susana Gomes
