The Travel Corporation unveils newly enhanced two-tiered loyalty program

The Travel Corporation unveils newly enhanced two-tiered loyalty program

TORONTO — It’s easier than ever for loyal clients of The Travel Corporation to be recognized now that its loyalty program has been enhanced across its award-winning portfolio.

Aligned to the company’s ethos, ‘Driven By Service’, the program now includes a simple two-tiered rewards system that TTC hopes will leverage strong early 2020 sales and beyond.

  • Tier One recognizes all past clients who have travelled one to four times with any applicable TTC brand (Trafalgar, Costsaver, Insight Vacations, Luxury Gold, Uniworld, U River Cruises or Contiki). This tier includes benefits such as priority access, up to 5% discount on some dates and on some trips, and an exclusive 5% off on new release trips (for a limited time), plus private secret sales and special recognition while on trips.
  • Tier Two recognizes all past clients who have travelled five times or more with any applicable TTC brand who will enjoy all the benefits of Tier One, on any trip, any country and at any time.

The loyalty program is applicable to participating guided and cruise brands, meaning that guests are rewarded regardless of the brands they choose throughout their travel lifetime. This allows agents to help reward them for choosing TTC, says Brett Tollman, TTC Chief Executive.

“This loyalty program was created so that both our guests and travel agent partners can benefit from this expansive product offering and the unparalleled service offered by all our brands. Through this loyalty program, we also further our investment and support of our travel agents, ensuring they have the tools necessary to leverage incremental bookings and deliver the very best, unparalleled holiday experiences,” he says.

As part of the program, travel agents will benefit from exclusive offers that will drive subsequent bookings back to them. Sales Managers will also have access to past guest lists and will have offers or promotions available to them, so agents are able to actively target these leads themselves, meaning even better advisor business support.

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