TORONTO — Discover the World has signed a strategic partnership with iryo aimed at enhancing awareness of Spanish high-speed train travel among international audiences.

The collaboration will focus on promoting iryo’s extensive network and onboard offerings to travel trade partners around the globe.

“We are delighted to enter into this partnership and look forward to sharing this exceptional product with our trade partners. Spain is one of the most sought-after travel destinations worldwide, and iryo’s high-speed trains provide the most convenient and sustainable way to explore this beautiful country,” said Ian Murray, CEO, Discover the World.

As Spain’s leading private high-speed rail operator by number of frequencies and fleet volume, iryo is owned by partners Trenitalia, Air Nostrum and Globalvia. The company started operations in 2022.

Simone Gorini, CEO, iryo, said: “From iryo we always look for the best way to reach our customers based on a sustainable and high-quality transport model. With this relationship we hope that our product will reach more and more people in the world who travel to Spain. This agreement reinforces our effort to internationalize the high-speed train as the form of transport of the future and we are confident that through having a reference product this will be the case.”