Meet Juliet, WestJet’s new AI chatbot

CALGARY — WestJet has appointed a new assistant to field travel-related calls from customers – Juliet, the first AI chatbot launched by a Canadian airline.

Available on Google Assistant, Juliet gives guests a convenient, hands- and screen-free way to have their travel questions answered. To chat with Juliet, guests can simply say, “Hey Google, ask WestJet”.

Juliet has quick answers for managing itineraries, travel documentation and ID requirements along with information on how to travel with pets and service animals. Guests can also determine in real-time, with the help of her handy baggage-size calculator, whether a bag needs to be checked or can be carried on.

Powered by artificial intelligence, Juliet has been learning for the past 16 months. Google Assistant was selected for her platform based on user data and research. Through continued learning, she will become more capable as more users interact with her.

“WestJet continues to innovate and provide more convenient ways for our guests to engage effortlessly with WestJet during their travel journeys,” said Alfredo C. Tan, WestJet Chief Digital and Innovation Officer, adding that the airline will continue to personalize and advance her abilities across additional platforms.

To talk to Juliet, guests can download Google Assistant for free from any mobile device’s app store. Sample questions one can ask Juliet include:

• “Hey Google, ask WestJet the flight status for WS123 today.”
• “Hey Google, ask WestJet about travelling with my dog.”
• “Hey Google, ask WestJet what identification I need to travel.”
• “Hey Google, ask WestJet about baggage costs.”

Travel Week Logo

Get travel news right to your inbox!