VoX International adds Daytona Beach Area CVB to its client roster

TORONTO — VoX International has added Daytona Beach Area Convention & Visitors Bureau (CVB) to its client roster.

VoX International will be providing a range of public relations, trade, consumer and MICE activities for the destination, including media and trade outreach, destination training, FAMs and co-op marketing campaigns.

Famous for its 37 kilometres of shoreline and iconic attractions, Daytona Beach is a favourite for Canadian vacationers and travellers around the world. Highlights include Daytona International Speedway and the DAYTONA 500 NASCAR Cup Series race, the Smithsonian-affiliated Museum of Arts & Sciences, live concerts at the historic Daytona Beach Bandshell … plus, of course, the beautiful beaches.

“We are thrilled to be a part of Daytona Beach’s expansion into the Canadian market. This partnership is a great opportunity to introduce this incredible destination to new audiences and help raise its profile among Canadian travellers and the tourism industry,” said Susan Webb, President, VoX International.

Webb added that VoX aims to introduce Daytona Beach as a must-visit destination to Canadian trade and consumers, positioning it as a top choice for travellers looking for unforgettable experiences.

“We are happy to welcome VoX International and their expertise and resources to our team. VoX will be an important partner for our CVB team as we market to Canadian visitors all the great activities and attractions that can be discovered in the Daytona Beach area,” said Lori Campbell Baker, Executive Director for the Daytona Beach Area CVB.

For more information, email Daytonabeach@VoXInternational.com.

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