SEATTLE — Holland America Line is celebrating its recent accolade as “Best Alaska Cruise Overall” from Forbes Vetted with the launch of its Book Early & Save promotion on select 2026 cruises and beyond.
Travellers who book by Sept. 30, 2025, can take advantage of the line’s best deal of the year, which includes a US$1,400 cruise package built into the fare. The offer applies to a range of itineraries, including Alaska sailings and Cruisetours.
“Being named the Best Alaska Cruise Overall is a testament to our deep-rooted connection to the region and the unmatched experiences we offer,” said Dan Rough, Holland America Line’s vice president of revenue management. “With our ‘Book Early & Save’ offer, we’re inviting travelers to plan ahead and take advantage of exceptional value while exploring the beauty of Alaska with the cruise line that knows it best.”
Book Early & Save features 60% off top amenities through the line’s Best Price Guarantee, as well as up to $300 shore excursion credit, up to three nights of specialty dining, free prepaid crew appreciation, a complimentary upgrade to the Elite Beverage Package and a free upgrade to the Premium Wi-Fi package for guests booking with the Have It All Premium fare.
While Alaska takes the spotlight, the promotion also applies to cruises in Europe, Canada and New England and other destinations. Collectors’ Voyages, which combine two non-repeating itineraries, are also included, though the offer excludes cruises three days or less and Grand Voyages.
Sample 2026 departures included in the promotion are:
- 7-Day AAlaska Explorer on Eurodam, July 4, roundtrip Seattle, from $314 per person, per day
- 7-Day Alaska Inside Passage on Koningsdam, May 9, roundtrip Vancouver, from $224 per person, per day
- 7-Day Glacier Discovery on Westerdam, May 10, Vancouver to Whittier, from $176 per person, per day
- 7-Day Fjords of Iceland on Rotterdam, July 12, Rotterdam to Reykjavik, from $275 per person, per day
- 7-Day Canada & New England: UNESCO Sites & Quebecois Nightson Zuiderdam, May 2, Quebec City to Boston, from $176 per person, per day
All fares are based on double occupancy, with taxes and fees included, and are subject to change.
The recognition from Forbes Vetted highlighted several reasons behind the award, including Holland America’s Alaska Up Close programming, wildlife experts on board, Glacier Bay experiences and nearly 80 years of sailing in the region. The line also offers the Alaska Glacier Guarantee, ensuring every Alaska cruise features a scenic visit to one of the state’s iconic glaciers.
Guests can choose from more than 175 shore excursions in Alaska, with opportunities to view wildlife and explore wilderness areas. Each sailing includes a wildlife expert on board to guide guests in spotting animals along the journey. Culinary experiences are also a highlight. Through its Global Fresh Fish Program, Holland America sources locally caught fish in less than 48 hours and is the only cruise line triple-certified for sustainable seafood. In Alaska, menus feature creations by Fresh Fish Ambassador Chef Masaharu Morimoto.
For more information, go to hollandamerica.com.
