Celestyal launches trade survey & incentive

TORONTO — Celestyal has launched a new travel advisor engagement survey and incentive offer.

The survey – now live on the cruise line’s social media channels and open to all advisors – will gather feedback from the trade, with questions relating to brand awareness, booking tools, incentives and advisor engagement.

The survey runs until Aug. 15. Travel advisors who complete the survey by this date will be entered into a prize drawing to win one of 10 $100 Amazon vouchers. Winners will be notified via email, beginning the week of Sept. 1.

John Diorio, Managing Director and VP of Business Development for North America at Celestyal, said the survey forms part of a wider trade-first strategy being introduced by Celestyal, with the results directly feeding into the future advisor engagement strategy deployed by the cruise line.

Celestyal’s trade tools include its advisor portal, Celestyal Compass, which incorporates the learning platform, Celestyal Campus. This features training modules focusing on areas such as brand USPs, life onboard its two-ship fleet, key itinerary information, shore excursions and advice on how to grow sales.

“Travel advisors play a vital role in bringing our unique cruise experiences to life for guests, so it’s important that we understand their needs and preferred ways of working. Trade feedback is essential as we continue to evolve and this survey is more than a questionnaire; it’s a conversation starter that puts the advisor voice at the heart of our strategy,” said Diorio.

More information is at CelestyalCompass.com.

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