Brand new river cruises, over a dozen new tours, more women-only trips, more than 3,000 definite departures for 2026 – it’s safe to say that TTC Tour Brands is busier than ever. In this week’s Take 5, we sit down with Jenni Berg, Director, Strategic Accounts, TTC Tour Brands, who shares everything that’s in the pipeline across the company’s brands, all of which give travel advisors more opportunities to sell and earn.
- TTC Tour Brands announced that it is launching 16 new tours next year. Are there any that you anticipate to sell quickly? And are you offering any incentives to book now?
“Honestly, we hope they all sell quickly as we’ve put a lot of thought into each one. But there are a few I think will really take off. South Korea and the Balkans are getting a lot of buzz right now, and we’ve added some deeper-dive options like Sri Lanka, plus new twists on classics like France and England.
“We’re also excited about Trafalgar’s brand-new river cruise itineraries. It’s a fresh way for our guests to explore Europe – combining the ease of river cruising with the cultural depth our tours are known for.
“These trips were designed based on what travelers have been asking for—more cultural immersion, unique experiences, and a chance to explore places they’ve been dreaming about.
“And yes, there are some great booking offers right now”:
- Save 10% on 2026 tours if booked by Sept. 2, 2025
- Price Drop Promise – If the price goes down after you book and pay in full, we refund the difference if booked by September 2, 2025
- Trafalgar’s River Cruise Introductory Offer – $2,000 off per couple, plus $750 commission for agents on select tours through September 30, 2025
- There’s been an increase in interest in women-only experiences/tours. What’s driving this, and how is TTC Tour Brands responding?
“It’s such a positive trend. Women are travelling more, making more of the travel decisions, and many want to connect with like-minded travelers in a comfortable, supportive environment. Women-only tours create that space.
“We’ve expanded our Women’s Only Tours program so every trip in that collection is a small group departure. They’re designed for women, by women, highlight the stories and achievements of women in each destination.”
- Which destinations do you think will be top sellers in 2026, and why?
“We’re seeing a lot of interest in places that feel a little less crowded and more authentic. Portugal, South Korea, and the Balkans are all trending. We’re also seeing more travelers choose longer, multi-country trips so they can experience more variety in one journey.”
- TTC Tour Brands has confirmed over 2,000 definite departures for 2026. How can travel agents use this to their advantage?
“We’ve actually passed 3,000 departures now! For agents, that means you can book your clients with confidence – these trips are happening. It’s one less ‘what if’ to worry about, and it makes it easier to secure those early bookings.”
- What other tools or resources can help agents close the sale and grow their business?
“The best resource is our team. Your local sales manager is your first stop, but behind them you’ve got a big support network including account managers like me, a dedicated marketing team, partner services, group sales, and more.
“And of course, our Travel Agent Portal (TAP) at agents.ttc.com is packed with resources such as booking tools, marketing materials, training modules and offer information you can use right away with your clients.
“We want to work with you to create a plan that fits your business, whether that’s training, product knowledge, marketing ideas, or something else. The goal is to make it as easy as possible for you to sell and for your clients to have a great experience.”
For more information, go to agents.ttc.com.
