Travel advisors who familiarize themselves with Silversea’s offerings and tools will be well-equipped to confidently recommend the right product to clients and “help them create unforgettable journeys,” says Joe Leon, VP, Sales, Americas, Silversea in this edition of Take 5.

1. Tell us about Silversea’s Antarctica Fly Cruise offering – and the ‘Southernmost Hotel on Earth’.

“Antarctica Fly Cruise is a unique way to explore the continent. Guests fly directly over the Drake Passage, providing the most seamless and quickest way to visit Antarctica, without sacrificing any time spent in the destination. It includes guided excursions, wildlife viewing and visits to key sites like glaciers, historic bays and icebergs.

“The Cormorant at 55 South is scheduled to open in January 2026 in Puerto Williams, Chile. It is the southernmost hotel on Earth and will serve as the start and end point for Antarctica Fly Cruise sailings. The hotel has 150 rooms with scenic views, offering a seamless experience for guests before and after their Antarctic voyage. Nestled in the heart of the Fuegian Archipelago, The Cormorant at 55 South will offer guests an immersive experience in one of the world’s most remote and ecologically rich destinations, allowing them to explore deeper before their journey to Antarctica.

“An enhanced guest journey makes travel easier. Beginning in the 2025-2026 Antarctica season, getting to Antarctica on a Silversea Expedition will be easier than ever. Guests will experience a new charter flight, reserved exclusively for Silversea guests from Santiago to Puerto Williams – the only direct flight connecting these destinations. Guests will enjoy upgraded aircraft, dedicated check-in services, and, once on board, upgraded amenities including an in-flight meal service featuring alcoholic and non-alcoholic beverages, and increased seating space for a more comfortable flight.”

Silver Endeavour

2. Can you speak to Silversea’s 2027-28 deployment?

“Silversea’s 2027-2028 Voyage Collection, ‘Memories That Move You,’ represents a bold evolution in luxury cruising, designed to deepen guest engagement through personalization, cultural immersion, and expanded global reach – all while giving guests the greatest flexibility of choice. This deployment redefines travel not just as a journey, but as a transformative experience.

“The collection spans Classic Voyages, Expedition Voyages and Grand Voyages, each crafted to deliver authentic discovery and elevated access. Highlights include the debut of Summer in Japan, featuring Kyoto’s Gion Matsuri and Osaka’s vibrant nightlife, as well as expanded itineraries aboard Silver Nova and Silver Ray across the Mediterranean and Caribbean. Silversea’s acclaimed S.A.L.T. (Sea And Land Taste) culinary program continues to enrich these sailings with destination-inspired gastronomy.

“Expedition Voyages now reach further than ever, with unique access to the cultural and ecological treasures of Asia and the South Pacific. Guests can explore sacred shrines in Japan and experience the biodiversity of the Great Barrier Reef — all guided by Silversea’s expert Expedition Team.

“Silversea’s Grand Voyages has been extended, showcasing immersive travel across South America, Asia, and the Mediterranean, with curated events and overnight stays that unlock deeper cultural narratives. From horseback rides in the Andes to private concerts in ancient ruins, these journeys are designed to be both intimate and unforgettable.

“The 2027-2028 deployment also emphasizes Immersive Events & Festivals, giving guests front-row access to global celebrations like Carnival in Rio, the Monaco Grand Prix, and cherry blossom season in Japan.

“With a focus on small ports and slow cruising, Silversea’s intimate ships dock closer to town centres, allowing for longer stays and deeper exploration.

“Finally, the collection is anchored in personalization and discovery on your terms — offering curated shore excursions, extended land programs, and City Stays that reflect the unique interests of each guest.

“In essence, Silversea’s 2027-2028 Voyage Collection is a strategic response to evolving traveller expectations, delivering elevated experiences that resonate long after the voyage ends.”

3. Can you explain to us what The Luxury of Choice is, and how it benefits travel advisors?

“The Luxury of Choice is our new fare structure designed to give travel advisors and their clients greater flexibility without compromising the signature all-inclusive onboard experience Silversea is renowned for.

“Our three fare options tailor to different travel preferences …

• All-Inclusive Plus: Offers the best value with flexible cancellation, a refundable deposit, our Fare Guarantee, and a Shore Excursion Credit on ocean voyages. Expedition voyages continue to include all standard inclusions.
• All-Inclusive: Exclusively on ocean voyages, this fare includes flexible cancellation with a non-refundable deposit and à la carte shore excursions, giving clients the flexibility to customize their experience.
• Last-Minute Fares: Available for select departures within five months of sailing, these fares offer savings with full payment due at booking and a non-refundable deposit, ideal for spontaneous travellers.

“As part of Silversea’s Luxury of Choice fare structure, your clients can enjoy Shore Excursion Credits on ocean voyages with the All-Inclusive Plus fare. This credit allows guests to enhance their shoreside experience – whether seeking cultural immersion, nature-based activities, or local flavours – by enabling deeper, more personalized exploration in every port. The value of the Shore Excursion Credit varies by voyage, providing flexibility for clients to select experiences that align with their interests – whether that be daily excursions or private and signature excursions.

“Travel advisors benefit from these flexible options by earning commissions on additional services such as airfare, hotel stays, and land experiences, providing more earning potential while offering their clients tailored options.”

4. How is Silversea supporting travel advisors in Canada?

“Silversea is actively supporting travel agents across Canada through a variety of dedicated programs and initiatives. The company has a strong presence nationwide, with key team members …

• Carolina Suarez (Eastern Canada)
• Eva Horne (Western Canada & Pacific Northwest)
• Kristin Erz, Director of Expedition Sales

“Our team engages regularly with industry partners, and they participate in numerous industry events, conferences and consumer expos – including CAA Manitoba, the ACTA Summits in Toronto and Montreal, Expedia Symposium, Trevello Cruisefest, Uniglobe Conference, and Virtuoso Connect – providing opportunities for agents to learn, network and stay updated on Silversea’s product offerings.

“Additionally, Silversea supports agents through educational initiatives like familiarization trips, webinars and sales seminars, ensuring they are well-equipped with the latest product knowledge and sales strategies.

“This comprehensive approach aims to empower travel advisors with the tools, training, and support needed to confidently sell Silversea’s luxury and expedition voyages in the Canadian market.”

5. For travel advisors who aren’t yet familiar with Silversea, what key selling tips and trade tools would you recommend to help them effectively promote the brand? What do they need to know about Silversea’s product offerings and resources to confidently match the right voyage to the right client?

“We have a comprehensive trade tool toolbox for new or seasoned travel advisors …

• Approach Guides: Our powerful marketing tool that helps travel advisors grow their business effortlessly. It provides a personalized, co-branded Silversea website that integrates seamlessly with their social media, making it easy to connect with potential clients.
• Silversea Academy: With over 30 quick, easy-to-digest training modules, travel advisors can become well-versed in Silversea’s ships, destinations, and unique experiences — at their own pace and confidence.
• Marketing Central: Customizable flyers, emails, brochures, and more can be found in Marketing Central. These resources help travel advisors communicate Silversea’s luxury offerings effectively to their clients.
• Selling Silversea Guide: Our comprehensive guide covers everything from brand positioning to sales strategies, ensuring travel advisors have all the information needed to match clients with the perfect voyage.
• Webinars & Destination Insights: Live webinars hosted by Silversea’s global experts keep travel advisors updated on new destinations, product enhancements, and insider tips — an excellent way to deepen their product knowledge.
• Rallio Social Platform: Travel advisors can use Rallio, our complimentary social media tool, to quickly share branded content on their social channels, engaging their audience with compelling stories and visuals.

“For selling tips, understand your client’s travel style and preferences — whether they seek adventure, cultural immersion, or luxury relaxation — and match them with the appropriate voyage type. Highlight Silversea’s all-inclusive luxury experience, personalized service, and exclusive destinations. Emphasize the flexibility of the new fare options to cater to different budgets and planning styles. And use the marketing tools and resources provided to craft compelling proposals and marketing campaigns.

“By familiarizing yourself with Silversea’s offerings and leveraging these tools, you’ll be well-equipped to confidently recommend the right product to your clients and help them create unforgettable journeys.

Travel advisors can find more trade information about Silversea here.