MONTEGO BAY — Jamaica’s Minister of Tourism is welcoming new nonstop air service from Canada as Flair Airlines begins flights between Toronto Pearson International Airport and Montego Bay.
The new Toronto–Montego Bay route comes online as Jamaica enters the peak winter travel season and expands access for Canadian travellers seeking sun, culture and world-class hospitality. The service runs up to twice weekly, adding seat capacity from Canada and supporting Jamaica’s broader tourism strategy centred on diversification, resilience and long-term growth.
“This new route will strengthen the island’s airlift and provide more options for our Canadian visitors to come to our shores. It also highlights the significant confidence that our airline partners have for the destination following an unprecedented category 5 hurricane. It also reinforces that fact that Jamaica is open for business and ready to welcome visitors,” said Minister of Tourism Edmund Bartlett.
Bartlett added that the new service aligns with Jamaica’s longer-term tourism performance goals. “This flight is truly meaningful in the context of getting back on track with our new KPIs (Key Performance Indicators) for Jamaica’s tourism by 2030,” he said.
Canada remains a key market for Jamaica, particularly during the winter months, and the new nonstop service from Toronto is expected to support continued demand during the high season, said Donovan White, Director of Tourism, Jamaica Tourist Board. “This new nonstop service from Toronto supports our winter growth strategy by improving accessibility and making it even easier for Canadians to choose Jamaica for their holiday travel.”
The route launch reflects ongoing collaboration between the Jamaica Tourist Board and airline partners aimed at expanding connectivity and stimulating travel to the island.
“We are truly grateful for this service not just during our peak season but following the passage of hurricane Melissa. We will continue to work with our airline partners to increase airlift between both countries,” said Angella Bennett, Regional Director, Canada, Jamaica Tourist Board.
