COSTA MESA, CA — TTC Tour Brands has launched a new Price Drop Promise across its 2026 guided tour portfolio, following strong early demand for 2026 and ahead of annual fall sales.

Launched as part of the 2026 Early Booking Deal, the offer is designed to drive early bookings across Trafalgar, Insight Vacations, Brendan Vacations and Costsaver while also allowing clients to book with confidence, knowing they’ll receive the best available price – even if the cost of their tour drops later.

When travellers pay in full within seven days of booking, they’ll be eligible for a refund of the price difference should the cost of the same tour be lower on TTC Tour Brands’ sites before departure.

The Price Drop Promise is available on any 2026 tour from any of the four brands, including tours already discounted through TTC Tour Brands’ 10% Early Booking Deal. It applies to new bookings made with code PDP26 between now and Sept. 2, 2025, for travel between Jan. 1 and Dec. 31, 2026, provided travellers pay in full within seven days.

“Advisors now have an incredible tool to help close early sales and reassure their clients that waiting for the lowest possible price isn’t necessary,” said Whitney Ramirez, SVP of Sales for TTC Tour Brands.

The new value offer comes amid a rise in demand for 2026 bookings and ahead of the year’s major sales events, including Black Friday and Cyber Monday, added Ramirez. Plus, with TTC Tour Brands’ 2,500 definite departures for 2026, which represent over 120,000 seats, advisors can confidently recommend tours and secure commissions without delay.

“With Price Drop Promise, travellers get the best rate on an unmatched selection of tours, with over 2,500 definite departures ready to go for 2026. It’s a smart way for advisors to build trust and drive bookings earlier in the season,” said Ramirez.

For more details, go to agents.ttc.com.