Jamaica’s northeast coast is the ideal spot for high-end, low-density eco-tourism and lifestyle resort development, with the potential for higher average daily rates, says Tourism Minister Edmund Bartlett.
The Jamaica Tourist Board’s new Regional Director of Tourism for Canada says travel agents “are our end game in this marketplace. They’re selling our product to their clients. Our travel agent partners are very important to us and we want them to feel our presence.”
Now that Philip Rose has packed away his toque and taken up residence in sunny Fort Lauderdale as the Jamaica Tourist Board’s new Regional Director of Tourism, Northeast USA, the trade is wondering who will succeed him as the JTB’s new Regional Director for Canada.