Evidence of the latest threat to the Canadian retail travel sector is probably right in your own wallet. It’s your Costco membership card.
SYDNEY — Qantas says its new technology platform enhances the airline’s retailing, booking and servicing capabilities for its trade partners, while delivering a more personalized experience for passengers.
The new Qantas Distribution Platform (QDP) improves the functionality of indirect agent channels by more closely aligning them with the capabilities currently available via qantas.com, making it easier for trade partners to sell Qantas products and provide more seamless customer service, says the carrier.
“Qantas trade partners will have access to richer content that is relevant to the customer’s journey, including images of cabins and meals and the ability to book extras such as Extra Legroom seating. It will also provide Qantas Frequent Flyer information and tier status at the point of sale.”
The Qantas Distribution Platform has been developed in partnership with travel tech company Farelogix and uses IATA’s New Distribution Capability (NDC). The new Qantas platform has been certified to NDC Level 3, IATA’s highest certification.
Qantas’ Chief Customer Officer Vanessa Hudson said the platform is part of a broader digital evolution of Qantas’ booking channels.
“The Qantas Distribution Platform will enable our trade partners to provide customers with a more personalized experience, beyond what traditional technology has been able to deliver,” said Hudson.
She adds: “There have never been more ways for a customer to research and book their travel. We want to make the booking experience as seamless and enjoyable as possible, no matter their booking channel preference. This new platform will help us provide that to our trade partners and customers, modernising the way Qantas delivers content.”
Companies including Travelport, are early adopters of the QDP. Hudson says Qantas is working with its other GDS and agency partners to adopt the new technology.
Trade partners can access the QDP either via approved partner connections, or directly by developing a connection to Qantas’ NDC XML Application Program Interface (API). For more information visit qantas.com/NDC.