Saturday August 18, 2018
Facebook Twitter Linkedin Linkedin Linkedin Linkedin
logo

6 tips for selling to the rich

Wednesday, February 21, 2018

6 tips for selling to the rich

When American author F. Scott Fitzgerald wrote that the rich “are different from you and me”, he wasn’t kidding. Unless you have a multi-million dollar home, a couple of villas and drive high-end cars (or are chauffeured around), you and I are definitely different from the rich.

But that doesn’t mean that you can’t sell to the rich and make a handsome income doing so. After all, who is going to spend more on a vacation than the wealthy? Or recommend you to their equally-wealthy friends? Your experience for top notch service, ability to VIP them and add various goodies to make their global travels exceptional will become the topic of conversation at the next cocktail party.

You just have to know how to approach it.

Here are six great tips for selling to the rich:

Go where the rich are

1. Go where the rich are

Stay in a five-star resort. Join an upscale club. Read the high-end magazines, many of which have travel content. Fly in business class. You must meet them on their turf. Yes, this will entail investing time and money (on clothes too) but the fanciest website in the world can’t replace personal contact with this group. And, if I can suggest, if you’re not certain what to do with a fish fork, it might be time to brush up on your etiquette.

1 2 3 4 5 6
Lynda Sinclair

Lynda Sinclair

CTM, Vice-President/Leisure at Vision Travel Solutions
With over 30 years in the Canadian retail travel industry, she says she “Lives and breathes what goes on at the front line.” She can be reached at lynda.sinclair@visiontravel.ca.
Lynda Sinclair

Latest posts by Lynda Sinclair (see all)

Kissimmee’s vacation homes come with hotel-like amenities – and commission for agents
Kissimmee’s vacation homes come with hotel-like amenities – and commissions for agents
If Kissimmee’s vacation homes sound like Airbnb, they’re not. Nor are they timeshares. Similar to a hotel, they...
Board names Air Canada exec Ben Smith as Air France-KLM CEO
Board names former Air Canada exec Ben Smith as Air France-KLM CEO
After much speculation comes official word that the Board of Directors of Air France-KLM has announced the appointment...
G Adventures to add fifth yacht to the Galapagos
G Adventures to add fifth yacht to the Galapagos
G Adventures is ramping up its Galapagos offerings with an additional yacht that will join four other touring vessels...
ACTA’s Sinorama advisory includes link to new claim form
ACTA’s Sinorama advisory includes link to new claim forms
ACTA has sent out an advisory to ACTA members in the wake of the Sinorama closures.
View all News






Get travel news right to your inbox!