Sunday September 22, 2019
Facebook Twitter Linkedin Linkedin Linkedin Linkedin
logo

6 tips for selling to the rich

Wednesday, February 21, 2018

6 tips for selling to the rich

When American author F. Scott Fitzgerald wrote that the rich “are different from you and me”, he wasn’t kidding. Unless you have a multi-million dollar home, a couple of villas and drive high-end cars (or are chauffeured around), you and I are definitely different from the rich.

But that doesn’t mean that you can’t sell to the rich and make a handsome income doing so. After all, who is going to spend more on a vacation than the wealthy? Or recommend you to their equally-wealthy friends? Your experience for top notch service, ability to VIP them and add various goodies to make their global travels exceptional will become the topic of conversation at the next cocktail party.

You just have to know how to approach it.

Here are six great tips for selling to the rich:

Go where the rich are

1. Go where the rich are

Stay in a five-star resort. Join an upscale club. Read the high-end magazines, many of which have travel content. Fly in business class. You must meet them on their turf. Yes, this will entail investing time and money (on clothes too) but the fanciest website in the world can’t replace personal contact with this group. And, if I can suggest, if you’re not certain what to do with a fish fork, it might be time to brush up on your etiquette.

1 2 3 4 5 6

Lynda Sinclair

CTM, Vice-President/Leisure at Vision Travel Solutions
With over 30 years in the Canadian retail travel industry, she says she “Lives and breathes what goes on at the front line.” She can be reached at lynda.sinclair@visiontravel.ca.
Lynda Sinclair

Latest posts by Lynda Sinclair (see all)

ACV launches 2019/2020 Sun Collection with agents in mind: “We listened to you”
ACV-launches-2019-2020-Sun-Collection-with-agents-in-mind-We-listened-to-you-9-cover
Air Canada Vacations knows just how valuable its travel agent partners are.
Mexico’s Los Cabos braces for approaching storm Lorena
Mexico's-Los-Cabos-braces-for-approaching-storm-Lorena
Owners pulled boats from the water and hauled them away on trailers, while shopkeepers put plywood over windows and...
Dubai ready to host the world at Expo 2020
Dubai-ready-to-host-the-world-at-Expo-2020
To give you a better idea of just how big Expo 2020 will be, it will span a surface area equivalent to 400 football...
Riu Emerald Bay adds new guestrooms, water park and kids club
Riu-Emerald-Bay-adds-new-guestrooms-water-park-and-kids-club
Riu Emerald Bay in Mazatlán is looking better than ever following the addition of a brand new section, water park and...
View all News






Get travel news right to your inbox!