Sales Vice-President — Jade Tours

At Jade Tours (, we are a strategic innovation and experience travel company. By implementing intellectuals with inspiration work with enthusiasm, and adopt to employee’s needs, we enable each individual to innovate more deliberately and effectively. We are currently seeking a senior executive in the travel industry to lead our partnership with one of the major GDS in serving the North America territory.

Main Responsibilities
o To initiate and implement the strategic objectives and plans in cooperating with the GDS’ global strategy, and complete the layout of the North American market, and reach cooperation with IATA and mainstreams airlines
o To orchestrate the Company resources to maximize sales volume and profit goals, and monitor results against forecast to ensure the effective achievement
o To build and nurture long-term business relationships with key decision makers in the travel distribution channel, including OTA, TMC, wholesaler & retail travel agents in the geographically defined region, and play a strategic role in growing their businesses
o To lead, mentor and develop a high performing team to achieve the target assigned KPI set in revenue output and market share
o To collaborate with the GDS product team to create solutions tailored to exceed client expectations
o To research and stay up-to-date with market trends, design thinking, technology and competitor trends and ensure the GDS support resources are optimized to deliver the best customer experience and to grow the business
o To work closely with the CEO to measure customer performance, identifying trends, looking for new business opportunities and overcoming competitive threats, in order to increase the Company’s market share and revenue

To be successful in this role, you will need:
o Minimum 5 years of solid senior managerial experience in a business-to-business environment, preferably in the travel and tourism field
o Strong commercial understanding of the GDS business model and Tech-savvy
o Extensive understanding of the travel market landscape including competitive information, key trends, opportunities, and threats
o Proven sales leadership skills and capability of negotiating and interfacing at the most senior level
o Excellent communication and interpersonal skills
o Highly analytical and strategic mindset
o A degree in Commerce, or Business Administration or relevant filed
o Availability for travel across North America and China

This is a full-time and permanent position based in the Greater Toronto Area. Normal weekly hours of work are 35 hours. We offer a competitive annual salary of $110,000 or higher commensurate with demonstrated performance, experience, and existing trade relationship. Additionally, we provide a comprehensive benefits package that includes medical, transportation, etc.

If you meet the qualifications listed above and are interested in joining our team, please email your resume and cover letter to

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