Ancillaries have gone from one-off add-ons to revenue behemoths for the airlines and now, smarting from rising fuel costs, many airlines are opting to bump up ancillaries – most recently, fees ...
CALABASAS, CA — AmaWaterways has released its 2019 preview brochure, offering travel agents and their clients a first look at the river cruise line’s new ‘Luxury of More’ messaging as it gears up for the arrival of three new ships.
The preview brochure includes new ways to experience each destinations along the rivers of Europe, Asia and Africa, says Kristin Karst, Executive VP and Co-Owner of AmaWaterways.
“Innovation is at the forefront of our business and we’re always challenging our teams to think about ‘what’s next’ in terms of services, itineraries and ship design,” said Karst.
In 2019 AmaWaterways will add three new ships to its European fleet – the most in a single year since the company’s 2002 launch – with each designed to meet a different need of the growing river cruise market.
AmaMagna will be almost twice the width of traditional European river cruise ships. Sailing the Danube river, AmaMagna will carry 196 guests with a majority of staterooms 355 square feet or larger, multiple dining options – including an al fresco restaurant – more onboard activities and enhanced evening entertainment.
“Research has shown that many ocean cruisers and active travellers have yet to experience river cruising because they thought the staterooms were too small, or the dining options and activities too limited,” says Rudi Schreiner, President and Co-Owner of AmaWaterways. “We are confident that AmaMagna, with the additional space and more diverse onboard programs will overcome these objections and open up a whole new market for us.”
Schreiner adds: “I’ve had this unique ship on my mind for many years and am confident that now is the time to introduce my vision. I can’t wait to see AmaMagna sailing the Danube in 2019.”
AmaWaterways will also introduce AmaMora, sister ship to AmaLea and AmaKristina, which will sail the Rhine river. AmaDouro, sister to AmaVida, will sail the Douro River as the region’s popularity continues to grow.
In 2019 the company’s recently expanded wellness program will be rolled out to most European ships, giving passengers the opportunity to join group exercise activities – including morning stretches, yoga, cardio/core strengthening, resistance band workouts and circuit training – complemented by healthy eating options and relaxation techniques taught onboard.
AmaWaterways will also enhance the its popular Wine Cruise Program. In 2019 the line will offer 60 hosted Wine Cruises, the most ever, giving more passengers the opportunity to dive into the region’s rich wine culture.
AmaWaterways is also enhancing its land programs in 2019. For the first time the company will offer an optional pre-cruise land extension for every cruise, with new ways to experience landmark cities like Amsterdam, Budapest, Lucerne, Munich and Zurich.
AmaWaterways is also adding new pre-cruise extensions in Bilbao and San Sebastian, Spain prior to embarkation on its Taste of Bordeaux itinerary, as well as a post-cruise option in Rwanda, Africa, which may be added to each of its five African itineraries. This extension gives clients the chance to experience Kigali and Volcanoes National Park, home to rare Silverback Mountain Gorillas and Golden Monkeys.
New included excursions range from tours in the historic cities of Prague and Paris to exploring the countryside of Romania.
“As we move towards 2019, we have continued to evolve our product to ensure guests experience the ‘Luxury of More’ when sailing with AmaWaterways,” said Karst. “Whether it’s the new ships, excursions or special theme cruises, we are confident that 2019 will be our best year yet.”
For pricing, Early Booking promotional offers and specific itineraries, agents can download AmaWaterways’ 2019 Preview Brochure at AmaWaterways.com.