TORONTO — Chris Jones is set to take the reins as the Globus family of brands’ new Director of Marketing.

Jones takes over the position from Patrice Geske, who is leaving Globus at the end of this month. Geske, who joined Globus in 2009 as marketing manager, announced her retirement plans this past May.

Jones is a graduate of the Ivey School of Business and has held a variety of senior marketing roles in advertising and marketing agencies, responsible for strategy, promotions and creative for accounts including Golf Town and Fitness Depot.

In his new role, Jones will manage the marketing team responsible for Globus, Cosmos, Avalon Waterways and Monograms brands.

“We are very happy to have new talent in the organization,” says Stéphanie Bishop, managing director of the Globus family of brands. “Marketing is a rapidly evolving aspect of any business and Chris’ considerable experience in traditional and digital marketing will be a great asset to the Globus family.”

Jones can be reached at chrisjones@globusfamily.ca or (416) 915-6734.