MIAMI — Barceló México Reforma, Barceló Hotel Group’s new five-star flagship hotel and first urban property in Mexico, is now open in the heart of Mexico City.

The 500-room property is located on the city’s iconic Paseo de la Reforma. One of Mexico City’s most dynamic destinations for shopping, culture, tourism, and business, Paseo de la Reforma has experienced a real estate boom in recent years thanks to the construction of large skyscrapers and the restoration of classic buildings.

“With 21 hotels, we already have a strong presence in Mexico, but it has taken us some time to reach the capital,” says Juan Perez Sosa, Senior Vice President of Sales & Marketing in the U.S. “We are proud to establish our presence in Mexico City with such a superb hotel.”

Barceló México Reforma has a buffet restaurant, a steakhouse, lobby bar, wellness offerings, a sports bar and lounge, and modern events facilities that can accommodate groups of up to 800 people. The hotel is geared to business, cultural and leisure travellers.

“We’re using our classic Barceló brand principles for this new property,” said Sosa. “This will enable us to transform Barceló México Reforma into an example of quality and exclusiveness, where guests can enjoy exciting and unforgettable experiences.”